KOLD IMPACT
With fundraising to support mental health through nature & adventure
3 marathons in 3 days in shorts: January 31 - February 2, 2025
The Project
Two non-professional runners will take on a unique challenge: running 3 marathons (42.195 km each) over 3 consecutive days, in shorts, in temperatures ranging from -5 to -30 Celsius. This extreme challenge is not only an inspiring testament to the human capacity to accomplish great things but also a fundraising initiative for a non-profit organization Face aux Vents, dedicated to promoting mental health through nature and adventure intervention projects.
Trained and inspired by techniques and concepts (scientifically supported) by the Quebec Academy of Thermotherapy, the two athletes will push their limits to demonstrate that cold, far from being an obstacle to humans, can become a source of strength and resilience. This science, combining mind and body, proves that cold exposure enhances overall well-being and helps people better face life’s challenges.
This challenge also represents our opportunity to raise funds for the non-profit organization Face aux Vents, which supports mental health through nature and adventure intervention projects.
THE GOALS
- Total distance of 126km in 3 days
- Donation goal: $25,000
- Dates: January 31 and February 1-2, 2025
- 1 documentary film
- Demonstrate that each of us has the capacity to transform our lives by achieving the extraordinary
